Prices quoted below are for camera-ready copy. Advertisers will be responsible for any additional production costs incurred. Ads can be purchased by direct debit or credit card through PayPal on this page, or by mail at the address below. You also have the option of sending payment through Zelle. (See our post How to make JASA payments with Zelle for instructions.)
Advertisers receive a complimentary copy of the issue of Impressions featuring their ad. Issues without ads are sent to members only.

All orders must be in writing and should be sent with artwork no later than June 20, 2024, to:

Ms. Allison Tolman
Impressions Advertising Manager
445 Fifth Avenue, #31C
New York, NY 10016
Phone: (917) 414-1366
E mail: allisontolman@verizon.net

Advertising Rates

Color Price Buy Through PayPal
Full page, no bleed, 10″ x 7″
Full page, including bleed, 11.25″ x 8.75″		 $1,100
Double page (spread), no bleed, 10″ x 14″
Double page, including bleed, 11.25″ x 17.25″		 $1,750
Inside front cover $2,200
Inside back cover $2,200

Specs for Submission of Ads for Impressions

1. We will accept native or .pdf files produced in the following formats: InDesign, Adobe Photoshop and Adobe Illustrator.  However, please note:  No changes or corrections can be made to .pdf files. If files come in native format, all elements in the ad (that is, any logos, type, artwork, etc.) must be collected and included.

2. When sending a .pdf file, please use these settings when exporting (InDesign) or saving (Photoshop and Illustrator) your file.

Adobe PDF Preset:  PDF/X-1a:2001 (for high-resolution printing).

For pages with bleeds, please add these settings:
Marks and Bleeds: All printer‘s marks. Bleed and Slug: Bleed: 0.125” (3.175 mm). Offset: Change from 0.0833″ (2 mm) to 0.1875″ (approx. 4.76 mm).

3. For all images, graphics, photos and logos used in ads:

  • All items in black-and-white must be converted to grayscale.
  • All color elements must be CMYK.
  • Illustrator graphics need to be saved in .eps format.
  • Photoshop elements need to be saved in .tif format.
  • Scans must be at least 300 dpi (at the size they are to be reproduced, otherwise they will not reproduce at a high quality).
  • Bitmap images and logos need to be at 1200 dpi.

4. If transparencies or prints are supplied, an additional $75 will be billed for each scan.

5. Ads can be submitted on a CD or DVD, or via WeTransfer or Hightail, or, if the file is smaller than 10MB, by email.

6. Files created in Word or Powerpoint will not be accepted.